One of my students, Jesse, emailed me and said, "We're working on a project for this new company that comes to your house and cleans up your dog poop for you. Their name is "For Poop Sake," and their tagline is We're #1 in the #2 business." I thought this was something their teacher made up, but Jesse sent me the URL, www.forpoopsake.com, and it is indeed for real. Love the name but think it would be better as For Poops Sake and if the tagline simply said, "We're #1 in #2." BTW, my friends often say "You have the best job in the world!" I don't think these guys hear that very often.
Saturday, November 18, 2006
Talk Dirty to Me
One of my students, Jesse, emailed me and said, "We're working on a project for this new company that comes to your house and cleans up your dog poop for you. Their name is "For Poop Sake," and their tagline is We're #1 in the #2 business." I thought this was something their teacher made up, but Jesse sent me the URL, www.forpoopsake.com, and it is indeed for real. Love the name but think it would be better as For Poops Sake and if the tagline simply said, "We're #1 in #2." BTW, my friends often say "You have the best job in the world!" I don't think these guys hear that very often.
Friday, November 17, 2006
An Award in Sex Talk
Alexandra Watkins = An Award in Sex Talk
Here's another one:
Alexandra Watkins = Drink a Sealant Wax
More fun anagrams from the Internet Anagram Server:
Clint Eastwood = Old West Action
David Letterman = Nerd Amid Late TV
Howard Stern = Retard Shown
Dormitory = Dirty Room
Elvis = Lives
Evangelist = Evil's Agent
Desperation = A Rope Ends It
Slot Machines = Cash Lost in'em
Mother-in-law = Woman Hitler
The Check is in the Mail = Claim "Heck, I sent it (heh)"
Snooze Alarms = Alas! No More Z's
Semolina = Is No Meal
Eleven plus two = Twelve plus one
Admirer = Married
New York Times = Monkeys Write
Debit card = Bad Credit
B. Obama for president = Probe: Bona-fide smart!
Democrats win house = A true wisdom chosen
What are some anagrams of your name? Find out at the Internet Anagram Server, then post them here.
Monday, November 13, 2006
This wouldn't fit on a drive-thru menu
I love reading the blog of Tom Colicchio, the sexy Top Chef judge who just opened 'WichCraft near the new Bloomies. Here he perfectly sums up why I have absolutely no interest in writing restaurant menus... "The other night I ate a great dish: Napoleon of Sourdough Brioche, Artisan Cheddar and minced, aged Hereford, garnished with a Preserve of Cucumber and Dill, and finished with Heirloom Tomato Coulis.
A.k.a.: A Cheeseburger.
I don’t have patience for over-the-top food descriptions, mostly because they seem to say, “look at how fancy this dish is!” and I’m not a big fan of fancy food. I’m OK with food that requires a high level of skill to prepare. And I don’t have a problem with fine dining -- provided I’m in the mood for it. But the word “fancy” speaks to me of pretension, embellishment, the need to impress. About presentation over substance."
Thursday, November 9, 2006
The top 10 unintentionally worst company URLs
My namer pal Amy Sherman sent this to me and I had to share it... When naming a company, it's crucial that you look at the domain name selected as other see it and not just as you think it looks. Failure to do this may result in situations such as the following (legitimate) companies who deal in everyday humdrum products and services but clearly didn’t give their domain names enough consideration:
1. A site called ‘Who Represents‘ where you can find the name of the agent that represents a celebrity. Their domain name is...
www.whorepresents.com
www.expertsexchange.com
www.therapistfinder.com
6. And now, we have the Mole Station Native Nursery, based in New South Wales:
www.molestationnursery.com
9. Then, of course, there’s these brainless art designers, and their whacky website:
www.speedofart.com
Tuesday, September 19, 2006
No One Ditches My Copy Class
For the second year in a row, every Monday night this Fall I'm teaching Copy I at the Academy of Art University. My 18 students have already shown great promise, even those who want to be art directors. Right now we're working on ads and taglines to get tourists to come back to The French Quarter in New Orleans. (Best tagline so far: "Do you really need a reason?") I have lots of fun surprises in store for my students including a field trip to a real client (Mani Pedi Nail Spa), and guest speaker Sherry Treitler the hot shot 24-year old with a killer NYC agency pedigree and portfolio who I now use as my sous chef on nearly every naming project.